ACCM Tidbits and Opinions
ACCM Attendance: The show had about 500-700 attendees from what I could tell. Like many of the shows we have attended this year the number of attendance looked to be down 50% to 80% from prior years. Penton took a bath on both NCOF and ACCM this year. There is a question in my [...]
Contemplating A Water Bottle
On vacation last week, I was sitting on the shoreline of Maine, kind of daydreaming and drinking a bottle of water. I noticed that the Poland Spring bottle seemed somehow different. It was thinner plastic, and had a few more ridges to hold on to it with. On the label I found:
Eco-Shape Bottle
Poland Spring
Our bottle [...]
New Organization to Represent the Catalog Industry
ACMA. If you Google the acronym this week, you’ll find sites from Italy and Australia, organizations related to composites, case management, Chinese medical associations . . . but if you’re a cataloger, keep an eye open in the next couple of weeks for the brand-new American Catalog Mailers Association, which filed a statement of intent [...]
Postal Rate Increase, Act II
It’s ironic: No sooner did the postal reform bill get signed into law than the Postal Regulatory Commission’s recommendation for unexpectedly sharp USPS rate increases sent shock waves through the direct-to-customer industry. Some sources are talking about 20%–40% hikes in rates for flat pieces, the category most directly affecting the catalog industry. (The USPS recommendation [...]
Postal rate increase will grievously damage the Catalog Industry
Posted from Mark Swedlund of Haggin Marketing
If any of the friends and readers of Curt’s blog have any clout with the Postal Board of Governors, now is the time to exercise it.
For months we’ve been expecting a 7-9% rate increase, mid year this year.. Now at the 11th hour, it appears [...]
